New Purchasers Home Page

Participation Overview

New Purchaser Toolkit

New Purchasers

BTE was developed by employers, physicians, health care services researchers and other industry experts with a simple mission: to create significant leaps in the quality of care by recognizing and rewarding health care providers who demonstrate that they have implemented comprehensive solutions in the management of patients and deliver safe, timely, effective, efficient, equitable and patient-centered care.

This mission is accomplished by paying bonuses to physicians that meet standardized expert-based performance measures. Each measurement set was either developed or co-developed by the National Committee for Quality Assurance (NCQA) and panels of experts. BTE also includes an optional patient component that provides support tools and an incentive model for patients in order to align patient behavior changes with physician standards of care.

BTE is continuing to expand to include new purchasers and new markets. New purchasers who are interested in participating in Bridges to Excellence can either join current purchasers who already are participating in BTE in an existing market, or identify other purchasers in a new market area who also are interested in participating in Bridges to Excellence.

Joining an Existing Market

Currently, Bridges to Excellence is active in four geographic market areas, with the following BTE programs and participating employers:

Market Area BTE Programs Participating Employers
Cincinnati DCL
  • Cincinnati Children's Hospital Medical Center
  • City of Cincinnati
  • Ford Motor Company
  • General Electric
  • Humana Inc.
  • Procter & Gamble
  • UPS
Louisville DCL
  • Ford Motor Company
  • General Electric
  • Humana, Inc.
  • UPS
Massachusetts DCL, POL
  • AstraZeneca
  • General Electric
  • Raytheon
  • Verizon Communications
Albany/Schenectady, NY DCL, POL, CCL
  • General Electric
  • Hannaford Bros., Inc.
  • Price Chopper
  • Verizon Communications

If you are a purchaser interested in participating in BTE in one of these market areas, please contact Bridges to Excellence at 1-(800) 224-7161, or [email protected].

Launching in a New Market

The goal of Bridges to Excellence is to influence physicians and medical practices to change their behavior regarding the care of patients. To achieve this change, the incentives or rewards available to physicians must be of sufficient size. The amount of physician rewards is tied to the number of participating purchasers' covered lives who are seen by physicians-the higher the number of purchasers' covered lives in a geographic area, the higher the potential reward available to the physicians who treat these purchasers' members. As a result, the combined number of covered lives of purchasers' in a market area must represent a sufficient segment of the local population to ensure the BTE reward program is effective.

In general, BTE participating purchasers' combined count of covered lives in a specific geographic market area should be:

  • at least 50,000 and/or
  • 8-10% of the local population.

If you are a purchaser who is interested in launching BTE in a new market area, determine your organization's number of covered lives (covered employees, dependents, and retirees) in the specific geographic area. If your organization alone has a sufficient number of covered lives to impact physicians in the market, you may be able to participate in BTE as an individual purchaser. More commonly, if your organization alone does not have enough covered lives to ensure significant physician impact in a market area, then you can participate in BTE by identifying other local purchasers who are interested in BTE, such that a significant number of covered lives is represented when combined across all interested purchasers.

When you have identified a sufficiently large number of covered lives in a new geographic market area, either as a single purchaser or combined with other interested purchasers, please contact Bridges to Excellence at 1-(800) 224-7161, or [email protected].